Measuring my body glucose for a month.
Even though I am not diabetic, I knew monitoring glucose could potentially teach me a lot about my body. I mean, all you have to do is it to observe your energy levels and mental state after a McDonald’s meal. At some point you inevitably wonder what goes on in your body.
What can the world’s Top TikTokers teach us about effective Social Media content?
Known for its highly addictive dance videos and hilarious voice-overs, TikTok’s viral videos seem to always have a pattern, some kind of formula to its success.
3 tips to overcome production challenges during Covid-19 from a Creative Director
The creative determines at least half of your marketing success.
5 Best TikTok Analytics Tools
We reviewed a bunch of tools that can help you crack the TikTok code.
[Podcast #2] Under the Influence
Siim on the Potluck podcast, episode #2. Influencer marketing. Talking about analytics, research and marketing.
[Podcast #1] Towards A Community of Connected Creators
Siim on the Potluck podcast, episode #1. Influencer marketing. Talking about Post-Soviet Estonia, Social Media and of course marketing.
Snapchat is making a silent comeback
Snapchat is definitely here to stay. Here is why.
Don’t engage fake influencers. Check these 3 metrics first.
If you are like us, you tend to question everything. So in this article, we decided to dig deeper into how influencer marketing tools work for identifying fake influencers.
[RESEARCH] Engagement Rate of Top 100 UK Influencers is 3.42%
We looked at the 100 Top British influencers on Instagram and their performance.
Farewell Instagram ‘Likes’; Hello to the new world of engagement
For a while, the ‘like’ count as a measure of engagement is a simplistic and blunt instrument that is long overdue for an upgrade. We should be grateful Instagram is dragging us away from it, even if we are going kicking and screaming.
Data-driven Influencer Marketing
- 36 videos in 3 hours
- 120 data-packaged slides
- 7 working examples
85% of past students recommend
2h a week and 28 days to complete
Marketing Lessons from Top Social Media Influencers
- Key marketing lessons from N=900 influencers
- Covering six markets: US, Australia, United Kingdom, Indonesia, Malaysia, Singapore
- 36 slides
Influencer Marketing Fundamentals
- Master the first steps of influencer marketing in 6 short videos
- When to work with influencers? When not?
- How to achieve significant results? How to measure?
- How to avoid common mistakes by marketers?