In our efforts to shed some lights on this topic within the Asian region, we looked at the top 200 influencers on Instagram and their 20 most recent posts. We’ve analysed 4,000 unique posts and found 875 unique brands, organisations or events mentioned.
Tech companies don’t think about marketing when building their platforms, and agencies tend to push their own agenda based on relationships (or a friend of a friend of a friend). So who do you trust?
A recent study reported that in 2016 86% of...
67% of marketers believe that influencer marketing campaigns help them reach a more targeted audience and this churns out a 11x higher ROI in comparison to traditional marketing. Here are the 5 most effective influencer collaborations to drive campaign performance metrics.
We’ve talked previously about how 86% of...
Influencer marketing is predicted to grow into a...
86% of Influencers’ Posts in Southeast Asia are not Compliant with Facebook’s Branded Content Policies
Influencer marketing is a billion dollar...
This article is Part 3 of our Role of Social...
This article is Part 2 of our Role of Social...
Let’s face it. For most brand marketers, Social...
Data-driven Influencer Marketing
- 36 videos in 3 hours
- 120 data-packaged slides
- 7 working examples
85% of past students recommend
2h a week and 28 days to complete
Marketing Lessons from Top Social Media Influencers
- Key marketing lessons from N=900 influencers
- Covering six markets: US, Australia, United Kingdom, Indonesia, Malaysia, Singapore
- 36 slides
Influencer Marketing Fundamentals
- Master the first steps of influencer marketing in 6 short videos
- When to work with influencers? When not?
- How to achieve significant results? How to measure?
- How to avoid common mistakes by marketers?